About me

Corporate Strategy & Transformation leader 

I help international SMEs translate long-term ambition into actionable strategy — combining senior corporate experience with hands-on AI and transformation expertise.

Over 10+ years I have owned end-to-end strategy cycles, translated company's long-term ambition into actionable initiatives, delivered large-scale project implementations, and managed cross-functional project portfolios at global companies including Lindt & Sprüngli, adidas and Odlo. More recently I have focused on AI exploration and adoption — designing frameworks that help companies capture value from AI safely, with the right compliance and IT security guardrails.

My background is international by design. I have lived and worked in Vietnam, Germany and Switzerland, and I bring deep operational understanding of both Asian and European markets. I am currently based in Zurich.

“The best strategy is the one that gets executed. I bridge the gap between boardroom vision and operational reality.”

Experience across leading global brands

Lindt & Sprüngli logoadidas brand logoOdlo brand logo
Chung Pham — portrait

FRACTIONAL HEAD STRATEGY & AI

Chung Pham

Career snapshot

10+

Years experience

3

Global brands

3

Countries lived

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